INTRODUCTION
Jimmy A. Li is an emerging Chinese American artist based in New York City. He holds a Bachelor of Fine Arts in Illustration from the Fashion Institute of Technology. Drawing inspiration from philosophical ideas and personal experience, he would incorporate aspects of dreamlike quantity, reflecting on exploring the unknown.
THE PROBLEM
• Lack of a strong brand identity
• Lack of strong visual hierarchy and layout
• Artwork pieces aren't curated to reflect current skills and experience
THE GOAL
Design a responsive website for Jimmy A. Li with a strong brand identity that can emphasize and elevate his paintings.
DIGITAL WIREFRAMES
Portfolio - Bio - Contact
BRANDING
LOGO
FINAL SCREENS
